Could your products resonate better with users? Are too many features creating bloat? Are technological constraints driving lackluster design? Cooper believes good design focuses on human needs first, and technology second. In this comprehensive three-day course, you’ll learn how to use our time-tested, human-centered design framework and tools, including ethnographic research, personas, scenarios, and design frameworks. You’ll apply what you learn to a practice project to ensure you have it down pat.

You'll walk away knowing how to: 

  • Plan and conduct interviews to identify customer goals
  • Extract behavioral patterns and insights from user research
  • Create design personas to encapsulate and communicate behavioral patterns
  • Use exploration and storytelling to generate innovative concepts that address customer goals
  • Sketch design frameworks and interface elements
  • Communicate your design effectively at different stages of the process

Download the full course description. Got questions? Contact us.

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