Alan Cooper co-founded Cooper in 1992. He is widely known for his role in humanizing technology through his groundbreaking work in software design. He is also the author of the books About Face: The Essentials of Interaction Design (editions 1-4) and The Inmates Are Running the Asylum: Why High-Tech Products Drive Us Crazy and How to Restore the Sanity. Widely recognized as the “Father of Visual Basic," Alan also created the goal-directed design methodology and invented personas as practical interaction design tools to create high-tech products that delight user's sensibilities.

“The future,” Alan reminds us, “is right in front of us, unobscured by anything other than our inability to recognize it.” 

Alan speaks: BASIC, C, C#, C++, COBOL, and various Assembler languages.

In addition to his work at Cooper, Alan is an Instrument-Rated Private Pilot with more than 1500 hours as Pilot in Command.

Alan and his wife Sue live on a 50-acre former dairy farm where they raise sheep and chickens.

See what Alan's been working on.

Board of DIrectors


Alan guides the future of Cooper. 

Board of Directors


Alan works with executive committee to determine where we will put our resources and focus.

Board of Directors

Business Strategy

Alan collaborates with the executive committee to ensure that Cooper is on track to achieve its goals.


Alan is the founding author of the About Face books. 


Alan is the author of The Inmates Are Running the Asylum


Software Visionary Award

The Software Forum.


Windows Pioneer Award 

One of the eight awarded by Bill Gates.


12 Tips from Cooper Managing Director & Drummer Jon Mysel


A message from Alan and Sue Cooper

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